Water is fundamental to our survival and it is highly recommended to stay hydrated every day. Forget soft drinks and other juices that pack a ton of sugar, what is your best bet. Doctors recommend us to drink 2 Liters of water a day, and we know how easy it is to forget. To help remind us of the importance of drinking so often, Ogilvy Paris created a fun bottle cap design for French brand Vittel.
Named the Refresh Cap, it features a handy built-in timer that pops a flag at every hour reminding us to take a sip. Simple, fun, smart and innovative!
Here’s how it works: