If you are into the classics, this post might not be for you. In what is quite the hilarious ad campaign, an eyewear company set to show their customers just how good their lenses are. The campaign was created by Y&R Paris, and features a series of ads for eyewear retailer KelOptic, showing impressionist paintings brought into focus. These ads were not just loved by us but also got the recognition and received a merit award in this year’s One Show.
The tagline states:
“Turning impressionism into hyperrealism.”
Pretty awesome if you ask us!
Via Ads of the World.