Here is How Volkswagen Used Negative Spaces To Showcase Their Car’s Features – Indulgd
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Here is How Volkswagen Used Negative Spaces To Showcase Their Car’s Features

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Volkswagen commissioned India-based ad agency DDB Mudra to illustrate the car company’s latest features. Using the VW logo coupled with negative space, the agency has came up with incredible clever ways to promote the car’s features.

Using a tiny VW car within the company’s logo the agency was able to illustrate Volkswagen’s features such as: Automatic Distance, Bi-Xenon Headlamps, and Hill Hold Function.

We truly enjoy how these simple and minimalist ads pack such information using negative spaces.

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via Adeevee

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